COWBELL BLOG

40,000 people attended a Hyrox event in Scottland last weekend.HYROX has emerged as one of the fastest-growing competitive fitness races, attracting athletes fro...

Strong for Life: Why Gym Training is Your Key to an Active Retirement I was on my yearly skiing trip to Idaho and Wyoming this week. Skiing on the weekdays at ...

Unlock Your HYROX Potential: Free Training Plans & Resources Are you preparing for your next HYROX race or considering entering your first competition? Are...

We all know that exercise is good for our bodies—it builds strength, boosts endurance, and keeps our hearts healthy. But what if I told you that you're improving...

Nutrition is a cornerstone of athletic performance. Whether you're an endurance athlete logging long miles, a sprinter relying on explosive power, or a fitness e...

I watched the Last Vegas HYROX event live on YouTube this past weekend, and I have to say—it was a pretty cool event. HYROX has taken what Spartan Race learned i...

Have you ever wondered if hiring a personal trainer is worth the investment? With so many training options available — from self-directed workouts to group fitne...

Today, ultra-processed foods dominate our diets. Convenient, affordable, and irresistibly tasty, these foods make up an estimated two-thirds of the American diet...

If you have been on Facebook, you have no doubt seen ads for the newest anti-aging drugs and longevity hacks. Or maybe you have listened to a podcast or two that...

Aging brings about inevitable changes in the body, many of which can significantly affect athletic performance. Three key factors — declining VO₂ max, muscle mas...

When it comes to weight loss, tracking macros (macronutrients) is one of the most effective tools for understanding and managing what you eat. But for beginners, ...

In the world of nutrition, sugar, and its alternatives have been hot topics for decades. Whether you're choosing sugar for energy, artificial sweeteners to cut ...