COWBELL BLOG

Whether you're a gym member or a gym owner, one truth holds: consistency is the key to results. And yet, we’ve all seen it: someone shows up strong for a few wee...

Everyone is searching for the fastest way to get fit in today's busy world. Open Instagram or TikTok, and you’ll see endless videos promising you can torch calor...

As a coach, I’ve learned that the objective measure of success isn’t flashy programs or the latest tools; it’s client retention. Keeping athletes engaged, growin...

Inspired by Rob Shaul’s “Mental Fitness” Experiment A few years back, strength coach Rob Shaul ran a simple experiment on himself: could he complete long, grin...

Functional fitness is everywhere—on Instagram reels, in boutique gyms, and most recently, in your member requests: “Do you guys do functional training?” This p...

Still looking for that magic pill?  It’s out there, but it seems to be more like a magic checklist.     We’re living through a shift. For decades, the goal was...

When most people think about building muscle, they picture long hours in the gym, lifting heavy weights, and chasing the perfect pump. But what causes your muscl...

In the fitness world, alcohol can be a strange paradox.On one hand, we coach people to prioritize sleep, recovery, nutrition, and longevity. On the other hand, w...

In gyms across the country, something powerful is happening. More women are stepping away from the treadmill and heading toward the barbell — and it’s changing t...

Most of us have been told that exercising daily is the gold standard for good health. And while regular movement is essential, new research suggests that you don...

Why Every Gym Owner Should Know — and Teach — Minimum Strength Standards As a gym owner, you're not just running a fitness business—you’re helping people live ...

As a gym owner, you’re not just running a place where people lift weights - you’re a trusted source of guidance for your community. Whether your clients are chas...