COWBELL BLOG

Today, ultra-processed foods dominate our diets. Convenient, affordable, and irresistibly tasty, these foods make up an estimated two-thirds of the American diet...

If you have been on Facebook, you have no doubt seen ads for the newest anti-aging drugs and longevity hacks. Or maybe you have listened to a podcast or two that...

Aging brings about inevitable changes in the body, many of which can significantly affect athletic performance. Three key factors — declining VO₂ max, muscle mas...

When it comes to weight loss, tracking macros (macronutrients) is one of the most effective tools for understanding and managing what you eat. But for beginners, ...

In the world of nutrition, sugar, and its alternatives have been hot topics for decades. Whether you're choosing sugar for energy, artificial sweeteners to cut ...

As the clock strikes midnight on December 31st, many vow that this year will be the year of transformation. For some, this means a commitment to better health, ...

As the New Year approaches, gyms brace for an influx of resolution-driven individuals eager to kickstart their fitness journeys. While traditional discounts may ...

As gym owners, you are uniquely positioned to influence your clients' health and well-being. The emerging theory of episodic aging — suggesting that biological ...

Aging is more than just a number on a birthday cake or a few more gray hairs — it’s a multi-faceted journey. And for Millennials (born 1981-1996) and Generation...

Transforming Your Holidays Through Fitness: Key Strategies The holiday season often brings joy, relaxation, and an abundance of tasty treats. However, it can also...

Unleashing Your Athletic Potential: 8 Training Hacks to Elevate Your Performance For athletes and fitness enthusiasts alike, the journey to peak physical prowess ...

The Gym Revolution: What to Expect in 2025 The gym industry is on the brink of a transformative era as we approach 2025. This evolution is primarily driven by tec...