HYDRATION

Less salt. Not more. With a 4:1 sodium-to-potassium ratio, Cowbell provides you with the electrolytes you've lost and gives it straight back to you - driven by science to improve your hydration.

A 4:1 sodium-to-potassium ratio is recommended for effective hydration because it closely mirrors the natural electrolyte loss through sweat, where sodium is lost in greater quantities than potassium. This ratio ensures optimal fluid absorption and distribution, with sodium drawing water into the bloodstream and potassium directing it into the cells, maintaining hydration at all levels.

It also helps prevent muscle cramps, fatigue, and imbalances that could affect performance and recovery, while supporting cardiovascular and cognitive functions. By replicating the body's natural processes, this balanced approach promotes sustained energy, efficient recovery, and overall hydration.

ELECTROLYTE LEVELS

Sodium: 200 mg
We’ve struck a balance — 200 mg of sodium per bottle gives you a baseline of hydration support while leaving room for flexibility based on your activity level.

Potassium: 50 mg
Regulates fluid balance, muscle and nerve function. Works with sodium to support your body's electrolyte balance.

Chloride: 300 mg
Vital for both basic and complex processes, including breathing, digestion, disease defense, fluid balance in cells, and more.

Magnesium: 20 mg
Supports muscle relaxation to prevent cramping, aids in energy and promotes restful sleep, essential for overall recovery.

SIMPLE CARBS

Carbohydrates can help speed up hydration in drinks. Like glucose, they help the body absorb water and sodium, which can be useful for rehydration and preventing dehydration.

Sugar and simple carbohydrates are included in Cowbell Hydration drinks to optimize both hydration and energy replenishment, especially during physical activity or recovery. They support the sodium-glucose co-transport mechanism in the small intestine, which enhances the absorption of water and electrolytes, making hydration more efficient than water alone.

Additionally, simple carbs provide a quick, digestible energy source to replenish glycogen stores depleted during exercise, preventing fatigue and sustaining performance. This combination not only fuels your body but also helps maintain electrolyte balance, reduce muscle cramps, and support recovery, ensuring you stay hydrated and energized.

Cowbell Standards

Low
Calorie

Nothing
Artificial

Science
Based

Transparent
Labels

Natural
Sweeteners

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